Be Amazing Toys featured by the Toy Industry Association

We were honored to have Insta-Snow featured as a cool educational trending toy for 2015.



The New York Times – featured Be Amazing!

The New York Times – featured Be Amazing! Toys in its December 25, 2012 article on the power of science kits to inspire future scientists.

But even at the goo-making end of the retail spectrum, toy company executives make good arguments for the educational value of their products. At Be Amazing! Toys, top sellers include Insta-Snow, Cool Slime (“Just mix the two liquids together and you’ve got perfect slime every time”) and the Geyser Tube, which is a package of Mentos and a tube to funnel them into a soda bottle. Some kits cost under $5.

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Soda Geyser Car is a Summer Science hit

Be Amazing!’s Soda Geyser Car has become a summertime hit!   Powered by Mentos candies and diet soda, it goes up to 150 feet and up to 30 miles an hour, spewing the soda fuel all the way.
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Big Bag of Science Featured on NBC’s Today Show


Big Bag of Science, Be Amazing!’s run-away hit for 2010, was featured on the Today Show’s “Black Friday” toy segment.   With 70 experiments in one big bag, it will entertain kids for days.
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Big Bag of Science Wins Multiple Awards

Experts agree that Be Amazing!’s Big Bag of Science is an outstanding science kit.


The Parents’ Choice reviewer noted “Even after many hours of fun, our testers were nowhere near exhausting the list of projects.

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LA Times Highlights Be Amazing! Toys

The Los Angeles Times article on 2010 Toy Fair, the giant U.S. Toy Show held annually in New York, featured Be Amazing! Toys and the amazing “Bubbling Blobs” part of the 4485 – Test Tube Discoveries kit.   Make your own bubbling blob volcano and lava lamp, along with more than 14 other experiments using this kit.  Los Angeles Times on 2010 Toy Fair.

3 Be Amazing! Science Kits Win 2010 National Parenting Center Seal of Approval

“Testers were thrilled and amazed at the great variety packed inside and the fact that all of the experiments actually worked!” they said about Big Bag of Science.  (Read the full review of 4120 – Big Bag of Science.)

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Be Amazing! Toys’ new Big Bag of Science

Be Amazing! Toys’ new Big Bag of Science – with more than 70 very cool experiements, all retailing for $39.99 – was highlighted in the June 2010 issue of Toys and Family Entertainment Magazine.

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